In-car tablets provide a unique opportunity to engage with your audience during a Lyft ride. Highly relevant content, including a dynamic route map, music, and integrated driver tipping drives high engagement.
Target custom segments
Historical ride behavior and vehicle destination type data enable you to zero in on your ideal audience. Target according to:
Bike and scooter riders
Custom affinity segments
Sports and entertainment fans
Leverage the power of video
Full-screen video with audio capability plays automatically once the trip is underway, so it gets riders’ full attention.
Create a clear path to conversion
Push notifications make it easy for riders to redeem special offers on the spot.
Measure your impact
Track impressions, clicks, number of rides, and audience targets to better understand performance.